Wedding Videography Trend Report
Take a Sneak Peak at Our Article in
San Diego Style Weddings Magazine
October/November Issue - Page 342
From “in” colors and dresses to what’s hot in decor, videographers witness trends come and go. No matter what your style, be it traditional, romantic, eco-conscious, DIY or trendy, you want to be sure your wedding day is recorded! Ask any bride to recount her special day and she’ll say it just flew by. Regardless of this years trend, when you watch your wedding video ten, twenty or fifty years from now, there is nothing like seeing and hearing every moment of the most important day of your life. So, of course times change, but having every detail of your wedding recorded on video lasts forever, and what’s trendier than that?
Emerging 2010 Wedding Trends
1. High Definition (HD) has been available for weddings since 2007. With more couples owning HDTVs and Blu-Ray players, it’s becoming accessible to the average couple. HD is six times sharper than standard and actually provides a more flattering image (plus, any great videographer will edit away your blemishes anyhow). Soon, all videographers that haven’t already, will make the transition, making HD/Blu-Ray the norm in the wedding business. So, upgrade now and be thankful for the amazing quality later, because why wouldn’t you want the best that’s available in 2010? Since HD and Blu-Ray are still relatively new technologies, expect most videographers to charge $400 to $1,000 for the upgrade.
2. Shorter Videos Couples nowadays are asking for shorter videos. With our fast moving 2010 lifestyles, people are busy and don’t always have time to watch a full wedding video every time friends and family come over. So, many couples are opting for a highlight style video instead, or for both a full-length and shorter version. Short and sweet keeps the absolute best moments of the day in one short place.
3. Video Save-The-Date, Invite or Thank You's Similar to cake styles and flower arrangements, videography is constantly evolving with the times. For the eco or trendy/techie bride, wedding websites are in, and environmentally conscious. Video save-the-dates are equally cool, but also classy and unique with the added benefit of saving trees (and some green). So, why not spice up your wedding website with a video save-the-date, invite or thank you? Video clips can include information to replace the traditional paper inserts. Directions, hotel accommodations and registry instructions can be displayed through video graphics. Plus, you and your fiancé can show your ceremony and reception venues, give guests tips about what to do in town and detail how to RSVP. You could also include a montage of family photos, interviews with the bridal party and the story of how you first met. After the wedding a special “thank you” video can also be uploaded and emailed to your guests.
4. Incorporate Video into the Event One way to spice up the night is to incorporate video into the event! Love to party? Videographers will capture every special moment as it unfolds and project it onto a big screen. This is called a live-feed. From your dad’s tearful toast to the impromptu groomsman break dance sesh, every guest will feel included and at the front of the action.
5. Share Moments From Your Ceremony Surprise everyone at the reception by sharing the most beautiful moments of your wedding ceremony, freshly edited, and ready for viewing only hours after the ceremony. Videographers call this a same day edit or "mad dash." Your videographer shoots your pre-ceremony and ceremony as usual and has an assistant quickly edit the footage into a short highlight to play for your guests at the reception. It can be included with a love story, old home videos and pictures. Why it’s so cool: Your guests can’t see your faces, and oftentimes can’t clearly hear your vows during the ceremony, and you definitely don’t want all of them in the room with you while you get ready! These edits allow your guests a behind the scenes look at your relationship and your wedding day. Plus, its super romantic and bound to earn a tearful applause.
6. Videos for Your iPhone In 2010 we can hold technology in the palm of our hands, literally. So, why shouldn’t you be able to show your wedding video on the go? 2010 brides are asking for their highlight videos, re-cap and full length videos in a version compatible for showing on their smart phone or uploading to Facebook. Viewing your wedding online is the ultimate in convenience and portability.
All in all, find a way to navigate video into your budget, because sound and movement, professionally recorded by your videographer, can’t be preserved by photography. You should even consider your wedding video an investment for the future. Years from now you’ll watch it with your children. As you laugh and cry, you’ll reminisce about the awesome trends of 2010 and your amazing day! You will want to keep your video forever and it will become your most prized possession.